# On-chat vs WATI

> WATI is a WhatsApp Business API platform with broadcasts, a team inbox and a flow builder, priced per plan and user. On-chat is a dynamic visual flow builder that runs the same flows on WhatsApp, SMS and voice, with live-agent ticketing.

URL: https://on-chat.live/compare/onchat-vs-wati/
Last updated: 2026-10-27

WhatsApp Business API platform for marketing and support

## On-chat and WATI side by side

Each row compares one capability; every competitor fact links to the competitor's own website.

| Capability | On-chat | WATI | Source |
|---|---|---|---|
| Flow building | Visual flow builder with branching, webhooks and personalised messages | No-code chatbot builder with keyword replies; the advanced flow builder adds webhooks, attribute updates and agent assignment. | https://www.wati.io/pricing/ |
| Channels | WhatsApp, SMS, Facebook Messenger, Instagram, Telegram, Viber, Voice (IVR) | Official WhatsApp API; Instagram and Facebook Messenger DM automation from the Pro plan. | https://www.wati.io/pricing/ |
| Live agents | Live-agent ticketing with an agent workspace | Shared team inbox on all plans; automatic round-robin routing on Business. | https://www.wati.io/pricing/ |
| Pricing model | Monthly plans, shown in the pricing section of the home page. | Plans billed yearly from $119/month for 3 users, plus WhatsApp conversation fees by country. | https://www.wati.io/pricing/ |
| Free trial or plan | Free 30-day trial, no credit card required | Not stated on the pricing page, which offers a demo booking. | https://www.wati.io/pricing/ |

WATI facts last checked on 2026-10-27.

## Which one should you choose?

The right tool depends on your main channels and whether you need flows, campaigns and ticketing in one place.

### When to choose WATI

WATI is a good fit for teams focused on WhatsApp marketing and support, using broadcasts, a WhatsApp catalog and its Shopify integration.

### When to choose On-chat

On-chat fits teams that want the same dynamic flows on WhatsApp, SMS and voice, with webhooks to their own systems available in any flow.

## Frequently asked questions

### Does WATI support SMS?

WATI's pricing page lists the WhatsApp API plus Instagram and Messenger automation; SMS is not listed.

### Can On-chat send WhatsApp broadcasts?

Yes. On-chat sends broadcasts and scheduled campaigns using approved WhatsApp templates.

### Is there a free trial?

On-chat offers a free 30-day trial with no credit card; WATI's pricing page offers a demo booking.